Our Story
It started with one question: why don't most websites actually work?
MdS Websites began the way many of the best studios do, building sites for our own projects, then for family, then for friends, then for their friends. What became clear early on was that most small-business websites fail not because they look bad, but because nobody asked the strategic questions first: Who is this for? How do they search? Why would they choose you?
So we built our entire practice around answering those questions before we design anything. Today we work with growing organisations across the East of England, from Cambridge colleges to coaching practices, coach operators to legal advisers, helping them build stronger brands, attract more customers and grow their revenue.
Deliberately small, deliberately senior: when you work with MdS, you work directly with the strategist who designs and builds your project. No hand-offs, no juniors learning on your budget.
Mission & Values
What we believe
Research before pixels
Strategy isn't a luxury add-on. Every project starts with understanding your market, your competitors and your customers.
Results over awards
A website's job is enquiries, bookings and revenue. We measure our work by what it earns you, not how it photographs.
Plain English, always
No jargon, no mystification. You'll understand every recommendation we make and every invoice we send.
Honest scoping
If a refresh will do the job, we won't sell you a rebuild. Long-term trust beats short-term revenue, every time.
Craft matters
The details, typography, speed and accessibility, are where premium feel and real performance come from.
Growth is a partnership
Launch is the start, not the finish. The best results come from continuous optimisation, together.
Meet the Founder
Martin — Strategist, Designer, Builder
Martin founded MdS Websites after three decades in business and management roles, experience that shapes how every project is run. He's the person on your discovery call, the person designing your site, and the person you ring when you have a question.
"I genuinely love this work. There's nothing better than watching a business owner's enquiries pick up because their website finally tells their story properly. That's the job."
The MdS Difference
Why clients choose us, and stay
- Direct access: one point of contact who knows your business inside out.
- Business fluency: we've run operations, managed teams and owned budgets. We speak your language.
- Research-first method: keyword, competitor and customer research before any design begins.
- Long-term partnership: most clients stay with us after launch for hosting, SEO and growth.
- Honest advice: we'll tell you when you don't need what you're asking for.
Let's talk about growing your business.
A relaxed, free 15-minute call. Your story, a live look at your digital footprint, and a clear roadmap, whether you work with us or not.
No obligation. No pressure. Just clarity.